Options
The BBA-IS Program offers three Options for students to have specialization in the respective areas. Student may opt to graduate with or without an option(s).
Students who take an option(s) MUST complete all requirements specified in addition to the major requirements. Besides the Option Required Courses as listed above, students should complete the BBA-IS major requirements as specified in the BBA-IS "Program Curriculum" section. For the Elective(s), students may take any 3-4 ISOM courses coded between 3000 and 3499; 4000 and 4499 totaling a minimum of 10 credits. (For students who have taken the 6-credit course ISOM 4400 to fulfill the IS elective requirement, the minimum number of courses for this requirement may be reduced by one.) Courses taken as Option Required Courses CANNOT be counted towards the IS major requirements.
Artificial Intelligence Option
This option focuses on equipping students with strong foundations in AI technologies, machine learning, and intelligent system design, empowering them to develop innovative AI-driven solutions and apply intelligent automation to enhance business strategy and operations in the digital era.
| OPTION REQUIRED COURSES |
Credits |
| ISOM 4030 – Deep Learning for Business Applications |
3 credits |
| ISOM 4110 - Large Language Models and AI Agents |
3 credits |
| Extra courses/credits for AI Option |
2 courses (6 credits) |
Business Analytics Option
To incorporate the huge demand for talents in business intelligence / big data / data analysis, the Business Analytics Option has been introduced which focuses on developing students with deep analytical skills, and to use the analysis of big data to make effective decisions.
| OPTION REQUIRED COURSES |
Credits |
| ISOM 3360 - Data Mining for Business Analytics |
3 credits |
| ISOM 3900 - Decision Analytics* |
3 credits |
| Extra courses/credits for BA Option |
2 courses (6 credits) |
* ISOM3900 is an OM course which cannot be used to fulfill the BBA-IS major requirements except as required course for this BA Option.
Among IS elective courses, the courses below are the recommended substantive courses for students who take this BA Option:
- ISOM 3310 e-Business Management and Web Analytics
- ISOM 3320 Internet Applications Development
(Note: If you take ISOM3320 as IS required course, it cannot be reused to fulfill the IS elective requirements.)
- ISOM 3370 Big Data Technologies
- ISOM 3390 Business Programming in R
- ISOM 3400 Python Programming for Business Analytics
(Note: For students of 2018-19 intake and after, if you take ISOM3400 as IS required course, it cannot be reused to fulfill the IS elective requirements.)
- ISOM 4400 Information Systems Project (Note: With a Business Analytics theme; Instructor’s approval is required.)
Information Systems Auditing Option
This Option focuses on the profession of IS auditing that helps client organizations examine the management controls within an information technology infrastructure.
Specific topics include IS audit process, governance and management of IT, protection of information assets and so on.
| OPTION REQUIRED COURSES |
Credits |
| ISOM 4100 - Information Systems Auditing |
3 credits |
| ISOM 4300 - Information Systems Control and Assurance |
3 credits |
| Extra courses/credits for ISA Option |
2 courses (6 credits) |
Declaration of Option
If you would like to graduate with the AI and/or BA and/or ISA Option under the BBA-IS major program, please complete the Qualtrics declaration form before the commencement of your final term of study. We will inform students of the link to fill in the Qualtrics form and the submission deadline before each regular term by email.