Research Interests

• Cybercrime economics and policy
• Information privacy
• Fintech
• IT policy
• Electronic commerce

Academic qualification

• PhD 2000 The Hong Kong University of Science and Technology, Information Systems
• BBA (First-Class Honors) 1996 The Hong Kong University of Science and Technology, Information Systems Management

Academic And Professional Experience

• Acting Dean, HKUST Business School, July 2024 - present.
• Head, Department of Information Systems, Business Statistics and Operations Management, HKUST, April 2024 - June 2024.
• Senior Associate Dean, HKUST Business School, September 2021 - June 2024.
• Elman Family Professor of Business, HKUST, July 2019 - present.
• Acting Head, Department of Information Systems, Business Statistics, and Operations Management, August 2023 - March 2024.
• Chair Professor, Department of Information Systems, Business Statistics, and Operations Management, HKUST, July 2017 - present.
• Director, Center for Business and Social Analytics, HKUST Business School, May 2020 - June 2024.
• Academic Director, Kellogg-HKUST EMBA Program, HKUST Business School, January 2022 - December 2025.
• Academic Director, HKUST EMBA Program, HKUST Business School, October 2021 - December 2023.
• Deputy Head, Department of Information Systems, Business Statistics, and Operations Management, HKUST, August 2017 - July 2023.
• Academic Director, MSc Program in Financial Technology, HKUST, September 2020 - August 2022.
• Faculty Associate, Institute of Emerging Market Studies, 2013 – present.
• Associate Dean (Research), HKUST Business School, March 2019 - August 2021.
• Director, Risk Management and Business Intelligence Program, HKUST, September 2019 - August 2021.
• Co-Director, MSc Program in Financial Technology, HKUST, September 2018 - August 2020.
• Co-Director, Dual Degree Program in Technology and Management, HKUST, January 2017 - August 2021.
• Professor, Department of Information Systems, Business Statistics, and Operations Management, HKUST, July 2013 - June 2017.
• Associate Dean (UG Admissions), School of Business and Management, HKUST, September 2013 - August 2015.
• Associate Professor, Department of Information Systems, Business Statistics, and Operations Management, HKUST, September 2008 - June 2013.
• Associate Professor, Department of Information Systems, City University of Hong Kong, 2006 - 2008.
• Assistant - Associate Professor, Department of Information Systems, National University of Singapore, 2000 - 2008.

Selected Publications

Articles

• Pethig, F., Hoehle, H., Hui, K.L., and Lan, A., “Behavior Toward Newcomers and Contributions to Online Communities,” MIS Quarterly, forthcoming.
• Cai, Y., Lim, H., Huang, A.H., and Hui, K.L., “After the Dust Settled: Online Participation and Adaptation in Hong Kong,” Journal of Contemporary China, forthcoming.
• Hui, W., Hui, K.L., and Yue, W.T., “Cyber Insurance and Post-Breach Services: A Normative Analysis,” Service Science, forthcoming.
• Wang, J., Li, G., and Hui, K.L., “Monetary Incentives and Knowledge Spillover: Evidence from a Natural Experiment,” Management Science, vol. 68, no. 5, May 2022, 3549-3572. Online Appendix.
• Cao, Z., Chu, J., Hui, K.L., and Xu, H., “The Relationship Between Online Referral Marketing and Price Promotion: Evidence from a Large E-Commerce Platform,” Journal of Management Information Systems, vol. 38, no. 3, Dec 2021, 855-888.
• Hui, K.L., Ke, P.F., Yao, Y., and Yue, W.T., “Liability-Based Contracts in Information Security Outsourcing,” Information Systems Research, vol. 30, no. 2, June 2019, 411-429. Online Appendix.
• Yue, W.T., Wang, Q.H., and Hui, K.L., “See No Evil, Hear No Evil? Dissecting the Impact of Online Hacker Forums,” MIS Quarterly, vol. 43, no. 1, March 2019, 73-95. Online Appendix.
• Cao, Z., Hui, K.L., and Xu, H., “When Discount Hurts Sales: The Case of Daily Deal Markets,” Information Systems Research, vol. 29, no. 3, September 2018, 567-591. Online Supplement.
• Cao, Z., Hui, K.L., and Xu, H., “An Economic Analysis of Peer Disclosure in Online Social Communities,” Information Systems Research, vol. 29, no. 3, September 2018, 546-566. Online Supplement.
• Hui, K.L., Kim, S.H., and Wang, Q.H., “Cybercrime Deterrence and International Legislation: Evidence from Distributed Denial of Service Attacks,” MIS Quarterly, vol. 41, no. 2, June 2017, 497-523.
• Wang, Q.H. and Hui, K.L., “Technology Mergers and Acquisitions in the Presence of an Installed Base: A Strategic Analysis,” Information Systems Research, vol. 28, no. 1, March 2017, 46-63. Online Supplement.
• Goh, K.Y., Hui, K.L., and Png, I.P.L., “Privacy and Marketing Externalities: Evidence from Do Not Call,” Management Science, vol. 61, no. 12, December 2015, 2982-3000. Online Supplement.
• Hui, K.L. and Png, I.P.L., “Migration of Service to the Internet: Evidence from a Federal Natural Experiment,” Information Systems Research, vol. 26, no. 3, September 2015, 606-618.  Online Supplement.
• Kuan, K.K.Y., Hui, K.L., Prasarnphanich, P., and Lai, J.H.Y., “What Makes a Review Voted? An Empirical Investigation of Review Voting in Online Review Systems,” Journal of the AIS, vol. 16, no. 1, January 2015, 48-71.
• Hui, K.L., Hui, W., and Yue, W.T., “Information Security Outsourcing with System Interdependency and Mandatory Security Requirement,” Journal of Management Information Systems, vol. 29, no. 3, December 2012, 117-155.
• Goh, K.Y., Hui, K.L., and Png, I.P.L., “Newspaper Reports and Consumer Choice: Evidence from the Do Not Call Registry,” Management Science, vol. 57, no. 9, September 2011, 1640-1654.  Online Supplement.
• Lai, Y.L., Kuan, K.K.Y., Hui, K.L., and Liu, N., “The Effects of Moving Animation on Recall, Hedonic and Utilitarian Perceptions, and Attitude,” IEEE Transactions on Engineering Management, vol. 56, no. 3, August 2009, 468-477.
• Hann, I.H., Hui, K.L., Lee, T.S.Y., and Png, I.P.L., “Consumer Privacy and Marketing Avoidance: A Static Model,” Management Science, vol. 54, no. 6, June 2008, 1094-1103.  Online Supplement.
• Hann, I.H., Hui, K.L., Lee, T.S.Y., and Png, I.P.L., “Overcoming Online Information Privacy Concerns: An Information Processing Theory Approach,” Journal of Management Information Systems, vol. 42, no. 2, Fall 2007, 13-42.    
• Hui, K.L., Teo, H.H., and Lee, T.S.Y., “The Value of Privacy Assurance: An Exploratory Field Experiment,” MIS Quarterly, vol. 31, no. 1, March 2007, 19-33.
• Hui, K.L. “Product Variety under Brand Influence: An Empirical Investigation of Personal Computer Demand,” Management Science, vol. 50, no. 5, May 2004, 686-700.
• Hui, K.L. and Tam, K.Y., “Software Functionality: A Game Theoretic Analysis,” Journal of Management Information Systems, vol. 19, no. 1, summer 2002, 151-184. 
• Hui, K.L. and Png, I.P.L., “On the Supply of Creative Work: Evidence from the Movies,” American Economic Review: Papers and Proceedings, vol. 92, no. 2, May 2002, 217-220.
• Tam, K.Y. and Hui, K.L., “A Choice Model for the Selection of Computer Vendors and its Empirical Estimation,” Journal of Management Information Systems, vol. 17, no. 4, 2001, 97-124.    
• Tam, K.Y. and Hui, K.L., “Price Elasticity and the Growth of Computer Spending,” IEEE Transactions on Engineering Management, vol. 46, no. 2, 1999, 190-200. 

Other Publications

• Hui, K.L. and Zhou, J., “The Economics of Hacking,” Oxford Research Encyclopedias, Business and Management, December 17, 2020. https://doi.org/10.1093/acrefore/9780190224851.013.266

• Hui, K.L. “Book Review: Federal Trade Commission Privacy Law and Policy,” Journal of Economic Literature, vol. 55, no. 2, 2017, 660-662..

• Hui, K.L., Vance, A., and Zhdanov, D., “Securing Digital Assets,” in MIS Quarterly Research Curations, Ashley Bush, ed., http://misq.org/research-curations, May 27, 2016.

• Spiekermann, S., Acquisti, A., Bohme, R., and Hui, K.L., “The Challenges of Personal Data Market and Privacy,” Electronic Market, vol. 25, no. 2, 2015, 161-167.

• Ke, P.F., Hui, K.L., and Tue, W.T., “Information Security as a Credence Good,” in Financial Cryptography and Data Security, Lecture Notes in Computer Science, vol. 7862, 2013.

• Hui, K.L., Lai, Y.L., and Yee, S.J., “Empirical Advances for the Study of Weblogs: Relevance and Testing of Random Effects Models,” in Economics, Information Systems, and Electronic Commerce: Empirical Research, Chapter 9, eds. Robert J. Kauffman and Paul P. Tallon, M.E. Sharpe, NY, 2007.

• Hui, K.L. and Png, I.P.L., “The Economics of Privacy,” in Economics and Information Systems, Handbooks in Information Systems, vol. 1, Chapter 9, ed. Terrence Hendershott, Elsevier, 2006.

OP-ED / LETTERS

• “假期內地客量回升 旅業有何啟迪？” Hong Kong Economic Times (經濟日報), April 13, 2024.
• “月月煙火引熱議 強化景點振旅遊,” Hong Kong Economic Times (經濟日報), March 7, 2024.
• “有效打擊網絡詐騙 防止信任危機,” Hong Kong Economic Times (經濟日報), February 22, 2024.
• “入境遊添朝氣 拓新景點刻不容緩,” Hong Kong Economic Times (經濟日報), February 1, 2024.
• “Should we let AI take over mundane work? Not so fast,” South China Morning Post, January 18, 2024 (with Jiali Zhou).
•  “登記制辨電話行騙 白名單除信息滋擾,” Hong Kong Economic Times (經濟日報), January 12, 2024.
• “入境出境此消彼長 須及早應對,” Hong Kong Economic Times (經濟日報), December 28, 2023.
• “夜繽紛內地宣傳弱 景點地標更吸客,” Hong Kong Economic Times (經濟日報), November 23, 2023.
• “大數據分析自殺動因 防情緒外溢傳染,” Hong Kong Economic Times (經濟日報), November 9, 2023.
• “前膽性「旅遊指數」助業界恢復活力,” Hong Kong Economic Times (經濟日報), August 24, 2023.
• “應用AI效率高 須關注人類能力弱化,” Hong Kong Economic Times (經濟日報), May 4, 2023 (with Jiali Zhou).
• “推薦營銷與價格促銷 不宜同時用,” Hong Kong Economic Times (經濟日報), April 17, 2023 (with Hong Xu).
• “Surge of online scams in Hong Kong calls for practical prevention. Raising public awareness is not enough", South China Morning Post, March 16, 2023.
• “增行騙成本 嚴打網絡騙案,” Hong Kong Economic Times (經濟日報), March 16, 2023.
• “去中心化世界 監管「最後一里路」,” Hong Kong Economic Times (經濟日報), December 29, 2022.
• “以新思維監管 防元宇宙詐騙,” Hong Kong Economic Times (經濟日報), September 15, 2022.
• “辨識LUNA崩盤成因 讓區塊鏈健康成長,” Hong Kong Economic Times (經濟日報), July 28, 2022.
• “銀行查找網安漏洞 提高公眾風險意識,” Hong Kong Economic Times (經濟日報), April 28, 2022.
• “第三方風險 銀行網安真正弱點,” Hong Kong Economic Times (經濟日報), April 21, 2022.
• “銀行網絡風險 渠道因素居首,” Hong Kong Economic Times (經濟日報), March 31, 2022.
• “疫下3觀察 看港科技應用短板,” Hong Kong Economic Times (經濟日報), March 17, 2022.
• “推廣電子支付 需要先了解市民消費習慣,” 香港家書, RTHK, January 22, 2022.
• “元宇宙底層設計 區塊鏈不二之選,” Hong Kong Economic Times (經濟日報), November 18, 2021.
• “元宇宙橫空而出 誰人管治費思量,” Hong Kong Economic Times (經濟日報), November 11, 2021.
• “網絡安全立法 須平衡個人自由,” Hong Kong Economic Times (經濟日報), October 21, 2021.
• “杜絕網戀騙案 須教育「無知網民」,” Hong Kong Economic Times (經濟日報), September 16, 2021.
• “清晰界定「起底」 刑事立法關鍵,” Hong Kong Economic Times (經濟日報), July 29, 2021.
• “監管虛擬貨幣 或損區塊鏈應用,” Hong Kong Economic Times (經濟日報), June 10, 2021.
• “速建土地業權信息系統 勿再延宕,” Hong Kong Economic Times (經濟日報), April 1, 2021.
• “Why hasn’t Hong Kong updated its antiquated property title system yet?” South China Morning Post, March 27, 2021 (with Ivan Png).
• “鏡頭無處不在 個人私隱沒私隱,” Hong Kong Economic Times (經濟日報), March 18, 2021.
• “科網巨擘商業決定 惹個人私隱憂慮,” Hong Kong Economic Times (經濟日報), January 28, 2021.
• “比特幣波動無關挖礦 監管助健康發展,” Hong Kong Economic Times (經濟日報), January 21, 2021.
• “保護私隱認知不足 難杜絕「起底」,” Hong Kong Economic Times (經濟日報), December 31, 2020.
• “參與虛擬幣交易 宜先了解技術設計特性,” Hong Kong Economic Times (經濟日報), December 10, 2020.
• “供求變化驅動 比特幣暴升暴跌,” Hong Kong Economic Times (經濟日報), December 3, 2020.
• “疫下8號風球 是否仍需在家工作？” Hong Kong Economic Times (經濟日報), Sep 3, 2020.
• “社會價值個人權利 疫下矛盾更顯化,” Hong Kong Economic Times (經濟日報), July 30, 2020.
• “疫境損失怎分配？嬴方通吃不實際,” Hong Kong Economic Times (經濟日報), May 28, 2020.
• “As the coronavirus pandemic decimates economies worldwide, we all need to make sacrifices,” South China Morning Post, May 21, 2020.
• “疫境停課退款？教育目的須反思,” Hong Kong Economic Times (經濟日報), May 21, 2020.
• “How can Singapore reduce its reliance on foreign labour?” Straits Times, May 8, 2020 (with Ivan Png).
• “Hong Kong must address the deeper digital inequalities exposed by the coronavirus pandemic,” South China Morning Post, March 27, 2020.
• “排隊搶口罩啟示 數碼鴻溝須正視,” Hong Kong Economic Times (經濟日報), March 26, 2020.
• “網絡違法行為 歪風不可長,” Hong Kong Economic Journal (信報), February 24, 2020.
• “開放API助發掘新商機,” Hong Kong Economic Journal (信報), January 20, 2020.
• “網上個人資料準確性相當重要,” Hong Kong Economic Journal (信報), December 9, 2019.
• “討論區偏激議論宜泄不宜禁,” Hong Kong Economic Journal (信報), September 30, 2019.
• “網絡設使用權限防內鬼,” Hong Kong Economic Journal (信報), August 26, 2019.
• “華為陷雙邊市場效應困局,” Hong Kong Economic Journal (信報), June 3, 2019.
• “尊重彈性修例 對付電腦犯罪,” Hong Kong Economic Journal (信報), April 29, 2019.
• “No question Hong Kong needs stronger extradition law: but it must address trust deficit on implementation,” South China Morning Post, April 22, 2019.
• “妥善管理網絡密碼自保安全,” Hong Kong Economic Journal (信報), April 8, 2019.
• “Get over mental block for this technology,” The Standard, February 27, 2019.
• “網絡保安「雙重道德風險」陷阱,” Hong Kong Economic Journal (信報), February 25, 2019.
• “挖礦疑騙案暴露群體投機風險,” Hong Kong Economic Journal (信報), January 21, 2019.
• “虛擬貨幣價值難估算 或猶如賭博,” 香港家書, RTHK, January 12, 2019.
• “資訊安全單靠企業孤掌難鳴,” Hong Kong Economic Journal (信報), November 12, 2018.
• “「第三方」風險予黑客可乘之機,” Hong Kong Economic Journal (信報), November 5, 2018.
• “Two steps to cybersecurity after the Cathay Pacific debacle,” South China Morning Post, October 30, 2018.
• “電競運動經濟價值與日俱增,” Hong Kong Economic Journal (信報), October 29, 2018.
• “Game on for sea change in esports scorn,” The Standard, September 26, 2018.
• “反思與修正「百搭控罪」紕漏,” Hong Kong Economic Journal (信報), September 3, 2018.
• “區塊鏈趨向回歸基本功能應用,” Hong Kong Economic Journal (信報), July 24, 2018.
• “Ways to make peer-sharing on social media safer,” Straits Times, June 26, 2018.
• “警惕「友朋間信息披露」風險,” Hong Kong Economic Journal (信報), June 5, 2018.
• “商學攜手擷取科研機遇分工之路,” Hong Kong Economic Journal (信報), April 11, 2018.
• “電子支付工具獲發展機遇啟示,” Hong Kong Economic Journal (信報), April 3, 2018.
• “監管ICO要「戒急用忍」,” Hong Kong Economic Journal (信報), February 20, 2018.
• “Regulation is welcome, but don’t block blockchain entirely,” South China Morning Post, February 12, 2018.
• “比特幣驚人波動性與前景,” Hong Kong Economic Journal (信報), January 3, 2018.
• “引入新思維發揮共享汽車好處,” 香港家書, RTHK, December 2, 2017.
• “電子教育撈取漏網可造之才,” Hong Kong Economic Journal (信報), October 10, 2017.
• “ICO應監管毋須因噎廢食,” Hong Kong Economic Journal (信報), October 3, 2017.
• “透視ICO火熱與投資風險,” Hong Kong Economic Journal (信報), September 12, 2017.
• “以太坊造就智能合約登場,” Hong Kong Economic Journal (信報), August 15, 2017.
• “認識區塊鏈可知比特幣真面目,” Hong Kong Economic Journal (信報), August 1, 2017.
• “發特定新牌破Uber經營困局,” Hong Kong Economic Journal (信報), July 11, 2017.
• “網絡風險管理「迫埋身」,” Hong Kong Economic Journal (信報), July 4, 2017.
• “規管促銷來電　設電銷商登記冊,” Hong Kong Economic Journal (信報), June 13, 2017.
• “WannaCry Ransomware attack shows the wisdom of having an offline Plan B,” South China Morning Post, May 18, 2017.
• “家屬意願左右器官捐贈結果,” Hong Kong Economic Journal (信報), May 9, 2017.
• “香港須加強網絡犯罪攻擊防線,” Hong Kong Economic Journal (信報), April 25, 2017.
• “Time for Hong Kong to stop the nuisance calls, to protect the public and the industry,” South China Morning Post, April 14, 2016.
• “Marketers stand to benefit from curbs on cold calls,” South China Morning Post, August 11, 2014.
• “Broaden Hong Kong Education for more well-rounded students,” South China Morning Post, December 13, 2013.
• “Privacy best served by clear rules on reuse of public data,” South China Morning Post, August 21, 2013.
• “Virtual ID,” Hong Kong Economic Times (經濟日報), May 4, 2013.
• “University Banding System Failing Students,” South China Morning Post, October 10, 2012.
• “Separate Bills for Teachers’ Texts Not the Answer,” South China Morning Post, April 14, 2011.
• “建「來電者名單」監管直接促銷,” Hong Kong Economic Journal (信報), December 14, 2010.
• “Do Not Call,” Straits Times, September 19, 2005 (with Ivan Png).
• “Value of Privacy,” Hong Kong Economic Journal (信報), August 2003 (with Ivan Png).

Service Activities Within College And Profession

Editorial Board Member:

• Production and Operations Management (POMS)
  • Senior Editor (Disruptive Technologies and Operations Management), December 2023-present.
• Journal of Management Information Systems (JMIS)
  • Editorial Board Member, July 2017-present.
  • Advisory Editor, Special Issue on Generative AI and its Transformative Value for Digital Platforms, 2023-2024.
• Business and Information Systems Engineering (BISE).
  • Department Editor (Economics of Information Systems), Feb 2017 – present.
• Information & Media (IM)
  • Advisory Board Member, 2022-present.
• Electronic Commerce Research and Applications (ECRA).
  • Advisory Board Member, 2017-present.
  • Co-Editor, Sep 2011-Jan 2014.
  • Associate Editor, 2009-Aug 2011.
• Information Systems Research (ISR).
  • Senior Editor, Jan 2015 – Dec 2022.
  • Associate Editor, Jan 2011 – Dec 2014.

Ad Hoc Consulting/Advisory

• UC.NOW, 2017-present
• Insurance Authority, 2020-present
• New iMedia, 2020-2021
• 300cubits.tech, 2017-2019
• Communications Association of Hong Kong, 2015
• Intellectual Property Department, Hong Kong SAR Government, 2012-2013
• WKK Distributions Ltd., 2010-2011
• World Intellectual Property Organization (WIPO), 2006-2007
• Ministry of Law, Singapore, 2002-2003

Honors

• Franklin Prize for Teaching Excellence, 2010, 2013 and 2022 (MBA non-required courses/MSc teaching), nominee, 2017 and 2020.
• Distinguished Member of the Association of Information Systems, Cum Laude, since 2021.
• Dean’s Faculty Service Award, HKUST Business School, 2017.
• Best AE award, ISR 2013.
• Best Research-in-Progress paper runner-up, International Conference on Information Systems, 2013.
• Best Research Contribution Award, SMU Summer Institute on Analytics for Business, Consumer and Social Insights (BCSI), 2013.
• Best mini-track paper, HICSS 2007.
• Best Paper Runner-up, International Conference on Information Systems, 2002.
• Ernst and Young ICIS Doctoral Consortium, December 1999.